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Mon. Sep 28th, 2020

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On March 24 the very first London Dog Week comes to town. The week-long celebration of dogs features an array of events from fashion shows to charity walks and even a food festival. The main objectives of the event are to raise awareness of the dog world and promote the benefits between owner and dog, […]... Read More
Love it or hate it, Valentine’s Day is creeping around the corner. Whether you think the holiday is a perfect excuse to celebrate love or merely a Hallmark business tactic, shops across London won’t let you forget to mark February 14 in your calendar. This year, rather than reaching for red roses, a box of […]... Read More
Earlier this month, the New Yorker’s online publication, The Cut, published a long-read essay by Natalie Beach, a relatively unheard of writer, about blogger Caroline Calloway. At a first glance the article may seem nothing out of the ordinary; a large online fashion publication commissioning a long read about a popular American blogger. After reading the piece, […]... Read More
In today’s social media-obsessed world, we are now beholden to the powerful lens of Instagram filters to fulfil our fantasies of higher cheek bones, plumper lips, chiseled jaw lines and glistening white teeth. Filters have a fascinating ability to totally transform you into a picture-perfect imagined self, but it may come at quite a cost. […]... Read More
Due to COVID-19, everyone has to practise social distancing which reduces human contact. But in fashion and art schools, human connection is paramount for collaborations, inspiring new ideas and learning from teachers and friends in practical. So, how does staying at home affect fashion students creating new content? _shift interviews three fashion students from University […]... Read More
In this day and age, there is a rising concern for the planet which has slowly shifted people’s perspective to become more sustainable. With Christmas just around the corner, a lot of single-use waste is going to be expected. Whether that be your single-use wrapping paper, gift sets and toys covered in plastic, or even […]... Read More
There are 2 types of people: those who spend many months leading up to Halloween bringing up with their unique plus size Halloween costumes and people who don't have any plan wherever to even start choosing the costume that may work best for them. Why go with the latter when you can make your own plus-size Halloween costume with materials you can find at home? Yes, staying quarantine, no need to go to the stationery stores, and still, you are able to create a perfect plus-size Halloween costume! ... Read More
From Busy Philipp’s daughter as her mini-me to Lauren Conrad’s Disney-Villain costume, we want to steal all of these celeb costumes posted on Instagram! This year has been a really tough year, especially when we cannot have Halloween parties with our friends and neighbors. But still, we can have our own stay-at-home Halloween parties where we can go even crazier! Let's pick from one of these iconic celebrities' Halloween costumes and put it on without feeling embarrassed! ... Read More